Article Marketing – The Resource Box: Do You Know These Essentials to Success?

By C Doug Mah

In order to be effective in article marketing, you need to be able to craft and effective resource box. We all take pride in our art in writing but to be brutally honest, all that art goes to waste if we don’t have an effective resource box. This article will provide you the key essentials for your resource box.

What Is The Resource Box
The resource box, or author resource box, or bio box is the section of the article right at the end that contains the “About the Author”. Your article content is the “give”. The resource box is the “get” – this is what you get in exchange for providing all that valuable content and this is where you want your reader to get to. Essentially, the whole reason for the existence of the article in the first place is to get the reader to read your resource box. This is where you pitch yourself and your website and blog.

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Article Marketing – Do You Know How to Get Around the Duplicate Content Penalty?

By C Doug Mah

Article marketing is an important and tried and true method of social marketing your business online but what do you do about the so-called “duplicate content penalty”? One of the main advantages for using article marketing is that it can help you with search engine optimizing your main website or blog by providing backlinks to your website or blog but how can you get the advantages when you have the threat of the duplicate content penalty. If you read on, I can help allay your fears and provide you with a strategy.

What Is Duplicate Content

The first thing you need to know is what is the duplicate content penalty. Google, at the time of this writing, is the number one search engine by search volume and conducts roughly two-thirds of all web searches. Therefore, it is important to know what Google says about duplicate content.

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Article Marketing – Do You Know These 3 Keys To Social Marketing?

By C Doug Mah

Article marketing, at its basics, is writing articles and submitting them to article directories, like EzineArticles, for distribution to website owners, ezines and newsletters, blog sites, editors and publishers. That’s great but why would we want to do that? This article will describe the benefits and whys of article marketing and hopefully you will see how it can benefit your internet marketing business or your internet marketing campaign.

What I am going to go over is basic stuff but you may have been told or heard many times that you need to do article marketing and you have thought, “Yeah, yeah, I’ll do some article marketing” without really knowing how it benefits you. Knowing the why is going to make you more effective in your social marketing efforts so you can tailor what you do to address your specific goals.

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