Customer Appreciation: Making “OPW” Your Top Priority
Thursday, May 14, 2009 at 10:45AM by LeeAnn McVey
Customer appreciation ranks as the number one reason customers stay with a particular salesperson or distributor. Interestingly enough, in the traditional work place, it is also the number one motivator among employees. Feeling like an employee is a part of the decision making process and employer’s having an understanding attitude rank numbers 2 and 3. But notice the number one factor…..appreciation.
Building Customer Value
Showing appreciation while building customer value and loyalty should be no different than the employer/employee relationship. But like most good things, the term ‘customer appreciation’ has been thrown around so often that it seems to have lost its true meaning along the way. Let’s face it; from restaurants to banks, they all tend to host special “Customer Appreciation Days.”