By Mike Klingler

In his course Building On A Budget, Mike Dillard recommends Craigslist to advertise your network marketing business. There are two ways that most network marketing distributors use Craigslist.

The first is to post ads promoting their products or opportunity. The second is to contact people whose resumes are posted on the web site.

Why Promoting Your Network Marketing Opportunity Is Not The Best Use Of Craigslist

There are several reasons why promoting your network marketing opportunity and contacting people with resumes on Craigslist is not the most effective use of your time. There are hundreds if not thousands of other network marketing distributors doing the same thing. What are you doing to separate yourself from those other distributors?

If you are simply promoting your network marketing opportunity directly, there is nothing that separates you from the competition. Therefore your only chance of generating leads is if someone just happens to come across your ad and like it.

You want to stand out among the crowd so that good prospects are attracted to your offer over the others.

Contacting people who have resumes posted on Craigslist is also not the most effective use of your time. People who post resumes are they are looking for a job. That doesn’t mean they are interested in a network marketing business opportunity. This means you will have to go through a large number of people to find the ones that will even be serious prospects for your business.

What Building On A Budget Recommends As The Best Use Of Craigslist

In the Building On A Budget course, Mike Dillard recommends that the best use of Craigslist is to use it as a lead generator for the promotion of some type of free information product. Instead of promoting your network marketing opportunity directly, promote a report that reveals how to have success with internet network marketing.

Your ad will attract network marketing distributors who are already in a network marketing company. While they certainly won’t be prospects for your opportunity, you can make them affiliate offers of related network marketing training and monetize. This gives you additional income to invest back into your internet network marketing campaign.

Secondly, your ad will attract serious prospects doing their research on network marketing companies. A prospect that wants to learn how to be successful, and is already looking at network marketing opportunities will be interested in reviewing some type of generic information product that explains how to do what they want to do.

In Building on a Budget, Mike Dillard teaches two ways to use Craigslist

1. Promote information products.
2. Use tools and strategies that make advertising on Craigslist more efficient and effective.

To get the help you need to grow your business, click for step-by-ste

Internet Network Marketing Training.

Mike Dillard & His Magnetic Sponsoring Products

In Building On A Budget by Mike Dillard, there is an additional resource that comes with the purchase of the book. This resource is the Building On A Budget Audio Tele-Clinic. The audio tele-clinic provides additional supplemental information in addition to what you receive in the book itself.

The topic of the tele-seminar is the top 5 ways to build your home business for less than $500. The purpose of the call is to show you how Mike Dillard would build his business if he only had $500 to work with.

Defeating the Limited Budget Mindset

Part of the challenge to developing a training product for people with a limited budget is the very fact that their budget is limited.

While there are some people who just have unique circumstances and have limited their budget only temporarily, there are others who have had this challenge for years. Part of the reason is because they have a limited budget mindset.

In the first part of the tele-seminar, Mike Dillard teaches you how to change your mindset from a limited budget mindset to an abundance mentality mindset.

When you focus on the “lack of” it will limit your success. Building on a Budget teaches about the concept of the $10,000 mindset. He teaches that you should focus on having an advertising budget of $10,000 a month that you are going to invest in your network marketing business in the future.

Marketing Strategies That Should Be Avoided

After talking about mindset, Mike Dillard goes into some of the most common strategies that are used by network marketing distributors who are building on a budget.

Some of these strategies include cold calling genealogy lists, dropping business cards and leaving fliers around town. He recommends that you avoid these strategies because they provide you with no leverage for your efforts.

Mike Dillard also recommends that you avoid Google Adwords if you are building on a budget. While Google Adwords certainly allows you to set and stick with a budget, what they don’t tell you is that depending on your market your cost per lead can be significant. In the network marketing industry you can expect to pay anywhere between $8 and $25 a lead. This is too high of a cost to pay if you are building on a budget.

The 5 Strategies Recommended By Mike Dillard

What’s interesting is that a couple of the 5 strategies recommended on the  audio are different than the ones recommended in the actual book, Building on a Budget. This is why the tele-seminar is such a valuable resource. It gives you strategies that the book doesn’t mention at all.

The five strategies that Mike Dillard recommends in the Building on a Budget tele-seminar are ezine advertising, online press releases, Ebay listings, creating mouse traps which is putting out information that would interest a specific type of person and finally creating a funded proposal.These strategies will help put money IN your pocket, instead of taking it out.

Mike Dillard, along with his guest trainers, gets specific about each strategy on the call and how to implement them in your network marketing business.

The Building On A Budget Audio Tele-Clinic is an excellent resource for you to use to market your network marketing business. The key is to take one of the strategies and focus on that one strategy for 30 – 90 days until you feel comfortable that you can generate leads with it at will. Once you get to that point you can then move on to another strategy.

To get the help you need to grow your business, click for step-by-step Internet Network Marketing Training.