The power behind social media
Friday, July 31, 2009 at 07:55PM By Angela Brooks
Social Media has grown over last year in leaps and bounds. It is not for just kids any more. It is for people finding those they have not talked to in years, business, chatting, and many more.The flaw seems to be when people miss use it - and become spammers or what I like to say "puking on their friends"
What is social media ? A category of sites that is based on user participation and user-generated content. They include social networking sites like LinkedIn or Facebook, social bookmarking sites like Del.icio.us, social news sites like Digg or Reddit, and other sites that are centered on user interaction. Like everything else there is a right way and a wrong way to use these sites.
How Do You Get Started with Social Media?
Look: With so many social media sites out there, you may want to do some investigative work to find out where your best customers are. Since these sites offer free memberships, it only costs you in time to join multiple sites.
Listen: Once you've joined, listen to the conversations around you. Each site may have its own mores, but generally people don't want you storming into a conversation to tell them how great your products or services are.
Join In: Once you feel comfortable with your surroundings, feel free to join in. Just don't make it a sales pitch. Find a group that you can participate in. If you sell dog products, find and join dog lovers' groups.
Start: If you're feeling really daring, start your own group, and invite current clients and colleagues to join in. A real estate agent might start a group focused on the local area (restaurants, schools, taxes, etc.), getting local business owners and residents to join together.
Use Social Marketing to build your network marketing business. We have all heard the term... closing the sale right? Well, I think the term closing actually turns people off, don't you? This is how a lot of people build their business, by closing sales. They chased people, they mutilated people, pressured people and they used scare tactics like... if you don't buy now you will lose out on something. That's what closing the sale is. Do you really want to do that, I sure don't.
So how do you differentiate yourself from all the rest? Well, one way is by creating content on the internet, e-zine articles, blogs, social networks, twitter and videos. These are some of the ways that you can spread the word about your uniqueness. The more people you help, the more people will like you and trust you. What you’re really doing is educating people, that is, solving problems, and there it is… “teaching sells” a term Ann Sieg uses.
Social Media is a way you can build your business on a budget - allow people to get to know you and
in return you get to know them.
---------------
Angela Brooks is a Marketing Professional and Guide. She has learned Attraction Marketing with The Renegade Network Marketer since July 2008. Online Attraction Marketing has been a breath of fresh air after years of cold calling, return calling with poor results. Angela knows the effort it takes to juggle your passion around full time night job, 2 busy boys and life. It is exhilarating to develop strength and skill set within you that is brand new with Attraction Marketing.
Reader Comments (1)
Social media is a free but powerful way to find, attract, and communicate with your target market. It is the ultimate environment for lead generation whom with you can develop a business relationship with and ultimately advertise your brand. Video makes social media more effective. Sites like Adwido and YouTube can be integrated with your social media strategy making it more effective.